Case Study: Ade’s Square

Crafting a New Legacy

Ade’s Square Furniture Works, founded by Abiodun Adesanya, began as a humble vision: to provide exceptional furniture and repair services in Nigeria. Specialising in integrated furnishing, roofing, cabinet making, upholstery, bed making, dining, office chairs, workstations, and conference tables, Ade’s Square Furniture Works aimed high. Their dream was to elevate their business, reach new heights, and extend their impact beyond borders. To realise this vision, they turned to Hawkish Group, a partner known for turning potential into achievement.

Building a Brand: From Vision to Identity

Full Branding and Logo Design

The heart of a business is its identity. We embarked on a journey to create a distinct logo and comprehensive branding for Ade’s Square Furniture Works. Our design team crafted a logo that reflected their dedication to quality and craftsmanship. This new visual identity became a symbol of their commitment and set the stage for their ambitious goals.

Social Media Branding

In an era where social media is a powerful tool for growth, a compelling online presence is essential. With the expertise of Hawkish Marketing, a subsidiary of Hawkish Group, we fully revamped Ade’s Square Furniture Works’ social media pages. From engaging content to striking graphics, we built a social media presence that captured their brand essence and connected with their audience on a deeper level.

Building a Digital Foundation: Website and SEO

Website Development and SEO

A well-designed website is crucial for success. We developed a dynamic website for Ade’s Square Furniture Works, filled with SEO-optimised content that highlighted their services and expertise. Key elements included:

• Engaging Content: Crafting narratives that showcased their unique offerings and craftsmanship.
• SEO Integration: Implementing strategies to ensure high visibility in search engine results, driving traffic and attracting new clients.
• User Experience: Designing a user-friendly interface to make navigation seamless and enjoyable for visitors.

Google My Business Creation

To enhance their local visibility, we set up a Google My Business profile for Ade’s Square Furniture Works. This not only made it easier for local customers to find them but also ensured they stood out in search results and Google Maps, boosting their reach and credibility.

Mastering All Media: Graphics and Marketing

All Media, Including Graphics

A cohesive visual identity across all platforms is key to making a lasting impression. We provided Ade’s Square Furniture Works with high-quality graphics for their website, social media, and promotional materials. Each element was designed to maintain a consistent brand image and attract attention.

Comprehensive Business Support: Documentation and Registration

Business Documentation and Registration

Starting a business involves more than just operations; it requires solid planning and legal foundations. We assisted Ade’s Square Furniture Works with creating detailed business plans and formation briefs. Additionally, we guided them through the registration process, ensuring their business was officially recognised and ready for growth.

International Expansion: Making Dreams Global

Visa Processing and Internationalisation

Taking a business to the international stage is a significant milestone. Hawkish Group played a crucial role in internationalising Ade’s Square Furniture Works. We supported their visa application process, enabling them to explore opportunities in the United Kingdom and beyond. Our goal was to make their global aspirations a reality, paving the way for their expansion into new markets.

Overcoming Challenges: A Journey of Success

Every success story involves overcoming obstacles. For Ade’s Square Furniture Works, we faced and tackled challenges head-on. Our comprehensive support—from branding and digital marketing to international expansion—was designed to ensure their success against all odds. We worked tirelessly to transform their vision into reality, turning every challenge into an opportunity for growth.

A Testament to Partnership and Innovation

The journey of Ade’s Square Furniture Works with Hawkish Group is a testament to what can be achieved through partnership, innovation, and perseverance. Together, we turned a dream into a thriving business, equipped them with the tools for success, and helped them reach new heights.

Call to Action

Are you ready to elevate your business to the next level? Hawkish Group offers a full suite of services, from branding and digital marketing to business documentation and internationalisation. Let us be your partner in success.

For specialised marketing services, reach out to Hawkish Marketing. For comprehensive financial solutions, Hawkish Accounting is here to assist you.

Hawkish Group – Your Partner in Turning Dreams into Reality